Integrating Google Apps with Salesforce using Google Apps Script

IKAI LAN: Hi, everybody Welcome to a very special edition of Google Developers Live My name is Ikai Lan ARUN NAGARAJAN: Arun Nagarajan here IKAI LAN: And today we’re going to be talking about how to integrate Google Apps with Salesforce using Google Apps Script And when I say we, I mean Arun’s going to be doing this and I’m going to be following along just explaining things about Apps Script Because I don’t know very much about the Salesforce API at all, whereas Arun knows a lot ARUN NAGARAJAN: All right, yeah So actually, one of the things that I realized this morning was that the very first time that I worked with salesforce.com was in 2006 Yeah, which is decades ago in tech And it was back when we were building some mobile applications, and we had to tap into the API And all they had was a fairly early-on version of their SOAP API So I was very happy to know that things have come a long way It’s much more robust, much more secure, very easy to connect to And it’s always been cloud-based So it’s a great fit for Google Apps in general to exchange data, documents, spreadsheet-type data, things like that And before we kind of dive into the API aspect of things, maybe for yourself and the other viewers that are out there, maybe I’ll just give a very quick overview of what Salesforce is IKAI LAN: What is Salesforce, Arun? ARUN NAGARAJAN: Exactly, ask me the question, right? IKAI LAN: What is it? ARUN NAGARAJAN: Salesforce.com is a CRM system So there are many like it Oracle, Microsoft– a lot of these vendors have their own CRM systems that are on the cloud IKAI LAN: And a CRM system is– ARUN NAGARAJAN: A CRM system stands for Customer Relationship Management It allows you to track contacts with your customers– for sales, for service– and it allows you to track accounts and contacts and opportunities against them Opportunities are things like deals So you may want to know– I started to market to this customer It took them a couple weeks to get to know what it is Now they’re evaluating us against another vendor And then finally, they procure our software and paid us our bills So if you’re a small company, a big company, this is a typical flow for a salesperson to have It’s a pretty common business purpose software So what I’ll do is just give you a little overview of the components and the contents that a CRM system may have By the way, everything that I’ll be doing today is something that you guys can follow along Salesforce.com actually has a free developer version And it’s actually– I think it’s free unlimited and allows you to have hundreds of records for testing purposes and a lot of good things there And obviously, it’s great for testing as well You can actually add your content and get a good sense for what it’s like So a typical CRM system, when you come in, you have– the key moving pieces are Accounts So accounts are like companies, right? So these are– if I just go in, I can see all the different companies here You have United Oil & Gas, Express Logistics, GenePoint, Grand Hotels Contacts are people that work at accounts If I just go into Contacts, these are people They have title, they have phone numbers, they have email addresses, and so on And Opportunities are what I mentioned before These are sort of the deals So a single account can have multiple opportunities associated with it They could be for different amounts, and they could be in different stages with different probabilities as well So those are the three main pieces that most folks will deal with So that’s salesforce.com So what we’ll do is actually, we’ll start off real easy And we’ll actually kind of create a spreadsheet to dump some data from salesforce.com So we’ll try to do three things today– get data out of salesforce.com We will then try to push data into salesforce.com And then we’ll try to do some interesting workflow-type things where we tap into an email and then upload data into salesforce.com contextually IKAI LAN: So to clarify a little bit, what are some of the things that you can do in salesforce.com? And what would be some examples of reasons that you’d want to get this into Google Apps? ARUN NAGARAJAN: So there are a couple of important things that I think people will end up doing in salesforce.com One is– so if you’re a salesperson that you’re on the road, you want to be able to quickly look up these contacts You want to be able to log a meeting You want to be able to say, I met with this person on so and so date, the call went well, things like that Also, if you’re an internal sales or marketing person, you’re oftentimes bulk-editing data So you want to load data en masse So you want to import it from a lead spreadsheet and then put it into salesforce.com, for instance Or if you’re a sales manager, a lot of times you want to run analytics on it You want to be able to look at– what are the different stages of the opportunities that I’m tracking right now and all sorts of interesting things like that So those are the key use cases that I see And I’ll actually start with the one that I mentioned, which is downloading data en masse So what I’ll do is I’ll go ahead and–

I’m in Drive, so drive.google.com And like I said, everything that I’m doing here you should be able to follow along Some of it might be a little tricky But what I’ll do is– in this, for the very first one, we’re actually going to use a canned script So someone has written a really nice script that works really well with the Google Apps Script platform So I’ll go to the Script gallery IKAI LAN: And the script gallery is– you can always submit something to the script gallery You can do this when you’re in the script editor at script.google.com Others Submit to Gallery I think there’s a little bit of confusion between Submit to Gallery and Publish So Publish is what you do when you want to expose your application as a web service or web app Whereas Publish to Gallery is to publish it into the script gallery here, which you can access right now through a spreadsheet You go to Spreadsheet You go to Tools and Script Gallery You can look for things that people have published ARUN NAGARAJAN: And I’ll go ahead and– I just searched for Salesforce– and try clicking on Install And this is actually one of the members that a contributor did, Sanjay Gidwani I’m going to authorize this script Going to close– close it here And you will notice that there’s a new menu available now called Cloud Connector– great name for it In this one, the way it’s going to work is it’s going to actually ask me for a password So it’s using the old mechanism to authenticate It’s going to actually make me type in my password, which obviously may not be the most secure approach Let me log in here And then one of the things that Salesforce instituted a few years ago was that, for a third-party app to access– it’s sort of like an application-specific password, except it’s for all third-party apps And I actually have to save it– they email you it And I’m going to save that So that’s another reason this approach is not the best– IKAI LAN: This is kind of a really funny approach if you think about it Because the whole thing about using OAuth and third-party authentication is that you want to give people a password that’s not the same password they’re likely using somewhere else So in this case, they’re asking for your password, and they’re asking for initial security So they’re protecting their system, but they’re not protecting you ARUN NAGARAJAN: That’s about it That’s fair So I’m going to log in So it’s sort of stages of things I type in my credentials I have to hit Login And then I can query So this is actually interesting So the Salesforce interface is based on the syntax called SQQL– SQOL– IKAI LAN: So it’s like SOQL ARUN NAGARAJAN: Exactly It stands for Salesforce Query Language– that’s a typo there This is the right version, SOQL And it looks like SQL It’s got most of the properties of SQL But sort of like some of the systems we have, it’s got some things that SQL cannot do– things like Group By, some of the advanced structures So what I’ll start off with is some of the simple ones So I can say Select ID, FirstName, LastName So this requires some familiarity with the system, but then it’s actually quite nice to use it So I can say From Contact I hit Query, and it’s going to dump the data into a nice spreadsheet So now I have it into a Google spreadsheet, and I can go ahead and export it I can save it, and share it as a PDF It’s in a spreadsheet, so I can do a lot of cool things And I can create another tab of the sheet here And what I’ll do here is query for– let’s get account information I’ll show a couple examples here as to why this might be useful So I’ll say Select ID, Name from Account IKAI LAN: I notice that this script caches the credentials somewhere ARUN NAGARAJAN: That’s right IKAI LAN: So do you know where it does that? ARUN NAGARAJAN: Yeah, it does it under User Properties I don’t want to show it because my password will be there And I’ll do– IKAI LAN: You almost fell for my trick there ARUN NAGARAJAN: So I’m actually going to create a new tab first And there’s a lot of benefits to this approach And I’ll show you the real reason why this might be really beneficial for a sales manager I’ll say Select Name– let’s see– Amount, remembering my Probability from Opportunity– “opp-or-tunity”– if I can spell All right, so this is going to download the sales deals 100% means it’s sold 60% means the salesperson thinks it’s getting close And then if it’s 20%, they just started this opportunity IKAI LAN: Is that probability or progress? Well, I guess it depends on how people want to use it ARUN NAGARAJAN: Yeah, so the field is called Probability, so let’s kind of go with that So what I can do as a sales manager– and this is just the fact that it’s in– oop, [? can’t see. ?] All right, so let me actually go back in, say Data, and create a pivot table So what I can do very quickly is add something as a pivot table and add values for amount

And you can see that very quickly, I have a little stage here And I can add another field for Amount, and this one I’ll do just Count And you can see that, as a sales manager, I can see that my sales pipeline is left-heavy So a lot of deals are stuck in the early stages And I can just go ahead very quickly and then select these guys and insert a chart And we’ll call this a typical pipeline chart And there it is So as a sales manager, ignore the ones that are 100% That’s kind of skewing the data Just look at this part I can see that a lot of these deals are just starting up So I cannot expect a great next two weeks, because it takes a couple of weeks for deals to move So these are the types of data and these are the types of reports that a sales manager likes to see So that hopefully was a little example of why you want to bring it into a spreadsheet and analyze– IKAI LAN: That’s a very good example And there’s one more thing you could do here, which I think is kind of cool, is that, with this chart– you can publish this chart ARUN NAGARAJAN: That’s right, that’s right So you can actually publish it to a site or a dashboard, And then that person doesn’t have to have access to the salesforce.com interface So this data is now published and very similar to the analytics example a couple weeks ago IKAI LAN: And that’s interesting because Salesforce also provides functionality that allows you to create dashboards And some people might prefer that method Some people prefer this method There are advantages and disadvantages to both If you use Salesforce natively, it has native access to the data Whereas when you’re using Google Apps and Apps Script, you have to remember to import the data and always get the newest data But you also get access to other Google properties such as– you could access Calendar, Gmail, and, I don’t know, Finance ARUN NAGARAJAN: Yeah, Sharing, all the versioning, all that good stuff And let’s actually go ahead and take a quick look at the code as well This gentleman did a real good job here of calling the SOAP service for the login part, but then followed it up with the ability to call the Salesforce REST API Sorry, my font’s a little funky here So you can see all the menus that get added And then let’s just take a quick look– so here’s the login process So that’s the SOAP message that gets sent up And then they follow it up with the ability to call the REST data, which is through a very simple function called Query And you can see that that is a really straightforward call So this is the beauty of Salesforce API or really any REST API And one of the nice things that you’ll see hopefully is that, anything that we’re showing, hopefully you’ll be able to adapt conceptually and also code-wise into any other system that you may have IKAI LAN: Do me a favor and scroll back up real quick to the XML So a couple of things to point out here are that, when we’re constructing the XML, it looks like this developer has done so by building the string directly Another method you could do this is using the XML Service Now, I personally think that for smaller XML documents, sometimes it’s just much easier to do it this way with direct string Because you don’t have to remember, where in the DOM tree am I? You just go ahead, you construct your XML, and you’re ready to go ARUN NAGARAJAN: Right, absolutely That’s correct IKAI LAN: The only thing to be aware of is, when you do use tools like XML Service, it takes care of escaping for you So you have to remember– which quotes am I using? Am I escaping or not escaping, greater than, less than? Just be aware of these things when you’re writing XML you want to send as part of an API ARUN NAGARAJAN: Right, so if my login name had an apostrophe in it, that system would break– which is valid IKAI LAN: Oh yeah, makes sense ARUN NAGARAJAN: So hopefully, that was interesting And that’s a script that we didn’t have to write A great member of our community wrote it, and it’s available today for you to try out What we’ll do next is actually use the REST API and actually upload some data in bulk And for this, we’ll actually use OAuth IKAI LAN: OK, OAuth, yeah ARUN NAGARAJAN: Yes, this is going to involve a little bit of copy-pasting of the code I wrote ahead of time IKAI LAN: So again, while he’s doing this I’ll talk a little bit about OAuth OAuth, if you don’t know what it is– it’s a mechanism for authorizing third parties to use your service So a good description I’ve seen on the OAuth website is that it’s like a valet key for the internet So for instance, if Arun has a service and he calls it Arun’s Social Network He’s got a total of maybe three or four people that are using it, but I want to write applications against this API So me as a user– you don’t want to train your users to give out their password to third-party APIs Now, this is something that was very common in Web 1.0 It started to become less common in Web 2.0 And nowadays, everything, whether it’s Facebook or Twitter, you get an authentication panel In your browser, users get to see HTTPS Twitter, HTTPS Facebook So you know they’re giving their password to the right authority and not to ikaismaliciousscript.com ARUN NAGARAJAN: That’s right And Salesforce actually does a really good job of explaining this as well They have a really good resource here on their Developerforce wiki And you should be able to just search for it, and we’ll make

sure to include a link for this as well It’s a really good overview of all the cool things that the API can do, different approaches And you want to use the web server flow when you’re dealing with Apps Script And we will get into this probably deeper into a blog post or a separate session on this by itself It’s a fairly complicated topic And it’s a pretty sophisticated piece of documentation that they have on how this all works And we are the client application in this case OK, so what we’ll do is I’ll have to– for this, I just created a script against the spreadsheet So I went to Tools, Create Script Editor I’m just going to create a blank project IKAI LAN: So he’s not going straight to script.google.com He’s creating a spreadsheet, and he’s going to Tools, Script Editor ARUN NAGARAJAN: That’s right And a lot of the ideas will apply even if I start from scratch In this case, it’s a lot easier for me to kind of showcase this in a spreadsheet container OK, so what I’ll do is– actually, I wrote up all the code ahead of time, both for sharing it and for me to copy and paste So if you go to my GitHub page, it’s all there So you can follow along as well IKAI LAN: And what’s your GitHub username? ARUN NAGARAJAN: Entaq– E-N-T-A-Q IKAI LAN: Does that stand for something? ARUN NAGARAJAN: No, it’s– don’t put me on the spot IKAI LAN: Do you know what my GitHub name is? It’s Ikai, I think ARUN NAGARAJAN: You have a very unique name OK, so what we’re going to do is I’m going to go ahead and copy some of this code So the one called RowUtilities– this one should look really familiar This one is just code right from our documentation This has all the utilities around converting a sheet into a JavaScript object It allows you to query for them by range, and then all sorts of good stuff So let’s go to the Raw here, copy this, and then come in here IKAI LAN: I’m sorry, let’s go back That was kind of on the quick side So when you’re using GitHub, if you’re new at GitHub, one thing you’re doing when you look at code is that you can copy-paste the code But look for the Raw link Because it’s sometimes easier to click the Raw link and open up just the text of the code So that’s what Arun is doing right here ARUN NAGARAJAN: That’s right And when they show you the preview, it’s really nice to get all the syntax highlighting and comments and things like that But when you want to copy it, you don’t want that formatting All right, so we paste that in And I’m going to save this project as Salesforce Scripts And I’m going to rename this just to make sure I understand So I’ll call this RowUtilities And then I’m going to create a new script OK, and we’ll call this Salesforce IKAI LAN: You’re creating a new file ARUN NAGARAJAN: I’m sorry, yeah, that’s right Thank you And I’ll go back and then pick this guy, the OAuth code And I’ll call this guy– again, doing it quickly But all I’m doing is bringing the code over so that I’m not typing this in front of you And you can use this today I should say that it’s not production caliber We’re working on cleaning that up and publishing it as a sample at some point soon But it’s great to get started and get a sense for what the script does IKAI LAN: I’m kind of already seeing where you’re going with this when it has the authorization page I can’t wait because I can already tell it’s going to be really ugly ARUN NAGARAJAN: I said not production ready All right, cool So we’ve got the stuff So what we want to do now is actually a couple of things So I want to– in order for OAuth to work, your script is both bound to a container and also published as a web app So that’s kind of a tricky concept to get to make sure it makes sense to you So it’s got two entry points, one from the spreadsheet, another one when it gets called in from the browser So if you can think about that, that’s necessary for the callback that the OAuth service returns with the token IKAI LAN: Let’s try to rephrase that again So you’re saying that we need two entry points Because when you’re doing OAuth, in a typical OAuth flow, after you go to, say, your service, arunssocialnetwork.com, and you say, yes, grant ikaismaliciousscripts.com access to my personal info, it’s going to redirect you back to my site So that’s what he’s talking about when he says he needs to expose a web app, which he’s doing right now Because inside this app, arunssocialnetwork.com is going to pass a bunch of authorization codes that you can then use to do some key exchanges and make API calls on my behalf Now again, the scope of OAuth is big and can be very complicated So we’re not going to go too much into it But that’s why he needs a web interface for this even though he’s not going to be serving a web application ARUN NAGARAJAN: That’s right, and hopefully you’ll be able to watch it again and get the flow if we’re going too fast But this should all make sense in a little bit OK, so now what I did was I copied the URL that this service was published as And what I’m going to do now is go into Salesforce and register a new application So this is me telling salesforce.com that it’s OK

for this custom third-party application to access my data And the administrator does this So we go to Setup We’ll go down to Develop We’ll go down to Remote Access And I have a couple of samples, but this is all– you want to do this from scratch So you want to go down to hit New So this is the application registration Again, this is something that a single administrator does for all their Salesforce users So we’ll call this Ikai Demo This is a great live demo, hopefully And I’ve saved myself a little logo I’m going to put that in And I’m going to just point to our developer site if something goes wrong, and then just use my email address there And now here’s the important bit It wants a callback URL So this is the callback URL that the web app calls into, the redirect calls into Oh, I lost it IKAI LAN: Right, so again, this is the page that he’s publishing This is the page where Salesforce is going to give back a token This is how Salesforce is going to give Apps Script a token ARUN NAGARAJAN: So I’m going to paste that in Now, there’s one thing that you have to tweak So when a script is bound to a container, it’s not scripts.google.com It’s docs.google.com So this is a manual edit, and hopefully we’ll correct this very soon And then another thing that’s really great about it is, as an administrator, you can give domain-wide privileges So you can make this application available for all users without them having to authorize it All they need to do is log in so that they don’t get that warning message saying, hey, there’s a third-party application Do you trust it? Which may alarm some people So I won’t check it for this case because it’s just me for now So I’m going to hit Save And what this is going to do is you can see that it just registered this application The application’s called Ikai Demo You have the callback URL that I pasted in And there are two bits of information that are very critical here, the key and the secret So I’m going to reveal it You can use it I’ll delete this after And this needs to get pasted into the application So copy this and– IKAI LAN: I know that some joker out there is going to try to hack this account But just so you guys know, this is a test account You’re going to get absolutely nothing of any value out of this ARUN NAGARAJAN: So what I’m going to do is copy over the dummy one that I had saved in there, delete it, paste it, and then also copy over the secret So this is a little bit of a set up There’s an overhead involved with OAuth But in the end, your users are more– their data is more secure They trust the applications more So it’s a really worthwhile thing to do So that’s what I’ve done so far, the ID and the secret So that’s the pairing that explains that this code is Ikai’s demo application that we registered All right so, so far so good And I’m going to quickly test this as well So for now, since I’m the editor, I’ll just pop open this script directly So I’ll just hit Run That’ll make me authorize it IKAI LAN: So this is a demo But if this were a real script, there are a lot of things that we could do to enhance the user interface Like, for instance, there’s the bit about replacing the URL script in Docs We could have made that a UI that came up where we replace it– where we just go ahead and do a string substring But we’re not trying to do that right now We’re trying to show you guys how to access Salesforce using apps ARUN NAGARAJAN: Yeah, the goal is to give you guys the sample code, a bunch of recipes, and the building blocks with which you can go ahead and build the greatest Salesforce integration we’ve ever seen So I’m going to click on just one option here called Upload to SalesForce And actually, one thing that I’ll want to do is clean some things up here So ignore this for a second Ignore that IKAI LAN: Was that your password out there? ARUN NAGARAJAN: No Oh, was it in there? IKAI LAN: I don’t know We’re changing it after the show ARUN NAGARAJAN: I’m going to hit Run salesforceEntryPoint, hit the button And what that’s going to do is say, hey, this is the first time you’re calling this I don’t know who you are I tried to log into Salesforce It wanted me to go in and then hit Login So I’m going to hit Click Here to Start IKAI LAN: It’s opening a new tab ARUN NAGARAJAN: So now you can see that it says, Ikai Demo is requesting permission to access your information You can see the logo that we supplied, the description, and all sorts of useful things that I think is important And I’m already logged in That’s why it didn’t ask me to log in If I weren’t logged in, it’ll actually make me log in again So now I’m going to go ahead and say Allow And now you can see that the URL callback– client identifier invalid

I screwed something up Let’s take a look Let’s try one more time IKAI LAN: Ah, your client ID Now, you pasted over the client secret as well as the key, but I don’t think you set the client ID ARUN NAGARAJAN: No, what I didn’t do is, once I pasted in the code, I didn’t republish it IKAI LAN: Ah, of course ARUN NAGARAJAN: So this is one of the things that– you kind of have to publish it first, and then you’ll get the new credentials And you have to paste it in and then republish it– a little bit of an annoyance All right, go ahead IKAI LAN: So this is OAuth 2.0 In OAuth 1.0, they had all these different parameters you had to pass in And one of them, I believe, was a client ID So I don’t think you have to do that anymore in OAuth 2.0, but– there you go ARUN NAGARAJAN: Cool, so I just refreshed it Hopefully the error message will not happen when you’re doing this for the first time But you can see that, at this point, the URL is [? rpublishservice ?] So this is the callback that I was talking about OK, so I can close this window, go back in here into the spreadsheet– again, so this is not very nice You could have a little timer in here You could automatically close it I was being a little lazy So actually, before I use it, let’s set up the context as to why we want to do this So if I go into my Account section here– or Contacts, I should say– I have a lot of contacts here But maybe I want to bulk-enter a bunch of contacts I’m an admin, I’m familiar with spreadsheets, I don’t want to deal with salesforce.com directly So what I’ll do is just type in a bunch of contacts, type in some numbers– do you want to give your real email out, Ikai? IKAI LAN: Yeah, that’s fine How did you know? ARUN NAGARAJAN: Let me fix this I think there’s some format checkers I think it makes sure that it’s at least numbers And we’ll use our producer, Eric, as well eric@test.com All right, so we’ve just punched in three contacts really quickly– their names, their contact info What I’m going to do is go ahead and say Upload to SalesForce And I’ll show you the code as well, so that this doesn’t seem like magic And this time, it again says, hey, you know what? You don’t have to log in this time I already have the token And I’ve gone ahead and uploaded these people Beautiful, isn’t it? IKAI LAN: I’m, like, laughing at this right now You made the message the giant title box ARUN NAGARAJAN: Of course, man So what I’ll do is actually go into New This Week, and there they are So the contacts that we just added– hopefully you guys can see on the line there But that’s the power of Apps Script So you can work with the simple tools that you’re familiar with, things like Spreadsheets, things like Docs And then through a couple clicks– boom, publish out to another service IKAI LAN: And there are lots of reasons why you might want to use the Spreadsheets UI to do this Now, could we go ahead and show us how you would create a new contact using the Salesforce UI? ARUN NAGARAJAN: Yes, New Contact IKAI LAN: So we’re going to click New Contact And now you’ll see that, OK, you’ve got to jump around from field to field So you get a lot more features here for instance, but you could always modify the script to include additional fields It’s just that suppose that– he very quickly entered in three contacts And now it would probably– here you go It’s taking a little bit longer to do it ARUN NAGARAJAN: And then I would have to do it again, yeah IKAI LAN: And he’d have to do it again and again So there are definitely lots of reasons Other reasons are, for instance, maybe you have a Google Form attached to your spreadsheet where people submit their contact information ARUN NAGARAJAN: We’re not going to show that right now But for instance, you could just go and say Tools, Create a Form And it’s smart enough to know that the fields are FirstName, LastName, Email, and Phone And this is a very simple thing you can publish out And yeah, that’s great So I’ll show you the code real quick We won’t dwell on it too much because there are a lot of moving pieces But what it really does is calls the Utilities function getRowsData– hopefully you guys can see that– and then just iterates through all the objects, creates a little post payload, and then just sends it up using URL Fetch So URL Fetch is your friend in these cases And then further down– and you can see this in the script as well– there’s lot of set up that needs to happen to preserve the user’s properties for the token, for the callback server for themselves You need to make sure that the authorization header is passed where the OAuth token that was downloaded is passed up So these are the things that you need to keep in mind, but hopefully all the samples will make it easier for you get started Does that make sense to you? IKAI LAN: Makes sense ARUN NAGARAJAN: All right, cool So let’s do the last bit, and then hopefully there are some questions as well that we can take Great, so the last thing that I wanted to do was let’s go into– so I set up this sample account called Arun DevRel All right, so this account–

he’s a COO And he’s got a bunch of details about him– the last time I talked to him, the last time I tried to sell to him, and whatnot So this is a contact that I have a relationship with for business purposes IKAI LAN: So I’m thinking about this demo And we should have named it [? Colleague ?] because now it’s just going to be confusing Do you know what I mean? ARUN NAGARAJAN: Yeah, probably There are a lot of– yeah, I should probably have thought about that You’re right So what we’re going to do for this demo is we’re actually going to paste in a new function, which is going to allow the Apps Script environment to go ahead and seek into my inbox and find matches for emails from this person And then actually if there’s an attachment associated with it, take that attachment and push it up to Salesforce as an attachment that’s available within the system So that when I’m collaborating with someone through salesforce.com, they can reach into this They can edit it They can add notes to it, and so on IKAI LAN: So again, to disambiguate the accounts, he’s receiving emails from Arun DevRel, and he is Arun Nagarajan ARUN NAGARAJAN: That’s right, and I’ll actually showcase that one more time So the email associated here is appsscript@gmail.com So that’s my DevRel account– Developer Relations, code for And I’m actually logged in to this account, so this is– you can see that, it’s Arun DevRel And this is my inbox associated with Salesforce So this is just my test inbox You see there’s a few messages in there OK, so what I’m going to do is pretend to be this customer of Arun and hit Compose And I’m going to say, my details for you Sending this doc for review And I’m going to actually– I think it’s called Sales Detail or something like that And it’s actually a Microsoft Word documents as well IKAI LAN: So a lot of reasons why Salesforce allows attachments is that a lot of times, you have these things called RFPs, which stands for Request For Proposal So typically, people tend to use Word or PDFs Now as much as I would love to see people doing this in Google Docs, the reality is that there are lots of times when you want to send out a PDF Or perhaps you want to send out a Visio doc that says, here’s how you would wire up your network ARUN NAGARAJAN: Right, there are a lot of people that haven’t seen the light, I guess, with Google Docs So what I’ll do is I’ll paste in this other function And this is called scanEmail And for now, we’re just going to run it manually But this, as you can see after this runs, can be triggered every hour or every minute, whatever makes sense for your personal purposes I’m going to save this And I’m going to go ahead and pick that function to run And I’m going to say– so it’s going to realize that I’m now trying to trick it and read my email So it’s going to make sure that I reauthorize it– Grant Access, Close, this time run it for real All right, so what is it doing? So it’s going into this inbox, looks through my email, sees that there’s an email from this particular email address, which matches a Contacts email address in Salesforce And then, if the demo gods are with me, there should be a new attachment that wasn’t there before now visible And it’s in fact also converted into a PDF So I can click on it and view it IKAI LAN: Wow, very nice ARUN NAGARAJAN: Make sense? Yeah, so let me just show you the code real quick So for the purposes of this demo, I made it just so that it scans the last five threads You could go and be a bit more intelligent, remember where it left off and do some pretty interesting backoff there IKAI LAN: So when I’ve been programming with Gmail App, one thing that I like to do is look for a document that looks for saved searches Because there are a lot of very powerful things you can do with Gmail searches You can say, label dash label You could say, has colon attachment There are lots of things you could do to filter down before you start iterating over things ARUN NAGARAJAN: That’s a good one, yeah IKAI LAN: Since this is a demo, we’re just going to go over the last five emails ARUN NAGARAJAN: Exactly, I’m cheating So what I’m going to do is then also look for emails with an attachment I probably should have used your trick That’s a really good one Then I’m going to find the first attachment And then I’m going to read the attachment as a PDF So this is that sort of online conversion that Apps Script provides that I think is ultra-powerful And then I’m going to take the bytes and then Base64 encode it So this is something that the Salesforce API stipulates It only likes documents as Base64 encoded blobs And then it gets the email address of the person The address comes in this format, so there’s a little regular expression magic that happens Then it sees, is that email address associated with the contact in Salesforce? Runs that– IKAI LAN: And you’re using– that’s not SQL, that’s SOQL ARUN NAGARAJAN: Then it’s going to use the original name and attach a PDF extension to it along with some details, give it a parent ID of that person that matches that email address, and then just run it

IKAI LAN: And the parent ID, what does that represent? ARUN NAGARAJAN: In this case, the contact ID So it runs the Select against that entity, gets the contact ID like so, and then it associates it with the parent So most objects in Salesforce can have attachments So I can have a parent ID of an account ID, and that’ll be an attachment against the account So hopefully that made sense So what we’ve been able to do is automatically find an email with an attachment in it for people that have a record in my salesforce.com instance, and then be able to send an attachment to that record So this code– again, all of this is on GitHub Go check it out– pretty easy to find If you just go to github.com/entaq, it’s the second project there, hopefully There it is And then if you just look through it, all the code we talked about is there And then you’ll be able to create a sample account in salesforce.com yourselves and try this all yourself IKAI LAN: Very, very cool In fact, I think that– we keep talking about SOQL, “so-quill,” and I think that you’re so cool for being able to pull this demo off I’ve been waiting for that one all show You’ve gotta give this to me ARUN NAGARAJAN: No, that’s good IKAI LAN: Let’s take a look to see if there any questions in Google Moderator There weren’t any when we started up the show But it’s possible that we have live viewers that, as watching, came up with questions So we’ll see if there’s anything there ARUN NAGARAJAN: I actually don’t have a link to that directly, so let me see if I can find it IKAI LAN: So– developers.google.com/live– so if you’re finding this show from our YouTube channel at youtube.com/googledevelopers, you can always find out about future live shows at developers.google.com/live It’s going to take a little bit There we go ARUN NAGARAJAN: All right, let’s see So “could you write an Apps Script to integrate with Salesforce Chatter, Salesforce’s social media channel for the enterprise? That would be neat.” This is Marc R from Waltham So the answer is, yes So the Chatter API is also exposed to the REST interface And you’re able to query against it and run clouds about which people are chatting the most, which people are liking my posts, and things like that So the social enterprise can be brought into the Google Docs platform as well– Google Apps platform, I should say IKAI LAN: Good question ARUN NAGARAJAN: Really good question All right, let’s see. “You’re probably already planning to do this Please include a few minutes of Goo Salesforce for those who are not using it.” IKAI LAN: For Goo Salesforce ARUN NAGARAJAN: I’m not sure what that is, but I’ll have to look into that Hopefully, that’s a typo But maybe they were just talking about just an introduction to Salesforce So another resource that I didn’t point out is this REST API So take a look at this one as well So salesforce.com/us/developer has all these docs And this kind of outlines all the real API endpoints that they expose– by objects, by version So you can actually go ahead and take a look at how we figured out the attachment example So I can just go in here, go into Working with Records, Creating a Record So this is the example that I used to figure out how to upload a contact, for instance– very straightforward Cool Does that make sense to you? IKAI LAN: It makes sense to me Let’s see if he’s come in with any more questions Because sometimes what happens is, when we’re doing these live shows, more and more questions come in And if not, you guys know where to find us and you can feel free to post comments on the YouTube video as well We’re going to take a look at this every once in a while and see if anyone has any new questions or comments Again, you can always find us at the standard channels, too So all right Is there anything else you want to show us? ARUN NAGARAJAN: Let’s see I think that that about covers everything that I want to talk about Hopefully this gives you some ideas, some sort of building blocks with which you can take and build your own cool applications and workflows Think about integrating with the Google Calendar Think about doing some interesting things with Gmail Labels and [? Start ?] Emails and things like that Do you have any other ideas that would make sense in this? IKAI LAN: Yeah, a very common thing that we used to do is, sometimes you talk to people, you talk to prospects, and they’re not ready to buy yet They don’t have budget yet But they tell you, I’m going to have budge in Q3 or Q4 Now, Salesforce does have an interface that says, find me these people when I should contact them But if you’re already using Google Calendar, that’s another very interesting use case ARUN NAGARAJAN: Yep, setting up reminders and things like that, that’s really cool IKAI LAN: Right, and there’s so many things that you could do once you integrate with Google Apps You’re taking all the power of Salesforce, which you’re likely already using if you’re a Salesforce shop, and you’re just extending it Because a lot of times I see people that are doing these very manual things ARUN NAGARAJAN: Right, yes Any time you find yourself doing something that’s mundane or repeatable, find a way to write a script for that IKAI LAN: Right OK, so I think that’s all we have for today then, isn’t it? ARUN NAGARAJAN: Yeah, that covered all the three things that I wanted to talk about Thank you for watching IKAI LAN: Thank you guys for watching Again, we’ll be having these shows of various topics And this is for people that are on the live show We’ll be doing a show about triggers This will be happening next Tuesday So check developers.google.com/live, and you’ll be able to see when that show’s going to be So if you were watching this show and you’re thinking,

well, this is all very cool, but I want to periodically update a spreadsheet, or I want to periodically send an email out Now, I’m pretty sure you can do that in Salesforce But suppose you prefer programmatically editing it and sending it out in Gmail Well, you can do that using triggers And we’ll be talking about how to use triggers And that’ll be happening next Tuesday So again, go to developers.google.com/live And you’ll be able to find details about future shows OK, so yeah, that’s our show ARUN NAGARAJAN: Thank you very much IKAI LAN: Thank you guys very much You guys have a great weekend And we’ll see you next time