How do you make a FACEBOOK PAGE? – Step by Step Tutorial here

everyone Brad Scott here with online marketing champ calm and today I’m going to teach you how to build a facebook fan page that’s basically going to be able to be viral it’s going to have a recommendation button there so as soon as people see it they’re going to see all the people that have liked the page and then they’ll click like and it will actually say recommend it’ll show up on their Facebook wall to where you’re going to get more fans just from the one say you’re doing a pay-per-click campaign you get one fan and they’re going to invite their friends to it so it’s going to be a pretty viral page and I’ll teach you how to make it look great and be very effective for your business so let’s get started here we’re on facebook com ford / pages ford / create PHP and we’re just going to go ahead and do a test one here i’ll i’ll show you every step of the way so you don’t get lost and these are all free programs that i’m using so you don’t have to pay any money for this unless you’re doing a pay-per-click campaign so i’m going to just do a let’s do a surfing one and i’ll call it I love surfing and get started and it’s going to take you to this page and most people just upload a little photo and it doesn’t release the basically say anything about the page and they don’t know that this is a huge piece of real estate on their facebook page so what we’re going to do is head over to Picasa 3 if you don’t have this yet it’s a free program by google you could just google picasa 3 and download it for free and we are going to choose this photo that i’ve already created and then we’re going to go and get the facebook like buttah and we’re going to make it collage now I’ve got the collage set up already for 250 pixels by 540 pixels and how you do that is you just create a little custom aspect ratio right here so let’s make this photo the whole wit all right let’s make it like that it kind of looks cool actually let’s do that a little banner around it and then we’re going to add this Facebook like right here let’s make it a little smaller I kind of like it at an angle like that adds a little flair to it and we’re going to click create collage ok so the collage finished and we’re going to go ahead and add some text in here and make this stuff relevant so let’s say click make this a little smaller let’s put a little outline on there that’s at sploo let’s go darker go make that a little bigger okay that right there click like apply that and then we’re going to add just like a little arrow over here and I’m just going to click equals sign two times and then do a little Julia and make that a little bigger that way they know to click like over there all right so that’s kind of snazzy looking so now let’s type a little bit what the page is going to be about so let’s put everything surfing everything sir make

that a little bigger that right there actually let’s put the right at the bottom here and then you can do a sideways one and we’ll just name it what the page is so we’ll name it I love surfing and you can rotate it with this little angle here move it up and let’s make it a little smaller and we can make that bold and a different color line fly all right so there’s our profile photo let’s move that down a little bit real fast right there perfect okay so we’ll go export and remember we want to export it so the longest side is 540 pixels let’s name this I love surfing saved it to the desktop x4 all right now we’re going to head over to our page that we created and we’re going to go ahead and upload the image choose file and then we’ll select the file that we just made in Picasa 3 alright remember we saved it in I love surfing there’s our picture double click it to upload and there we go there’s our profile photo so click continue and just going to take us to this invite friends page now we’re going to skip this section for now because I’m going to show you a shortcut is going to let you add all of your friends at the click of one button so you don’t have to click on every person space to invite them those click skip for that right now and we’re going to go ahead and put in I’m just going to put in my website right here so you guys know what it is online mar Team champ calm and this page is about everything surf for all your surfing lovers click continue so here we are let’s close this real fast so we got a nice big picture right here you can put whatever you want in there if it’s your business page put your face click like it’s aiming at the like button right here you can put set your online marketer you could put a specializing in facebook marketing or specializing in pay per click or article marketing whatever you want to put right here it’s just a great piece of real estate that you can use to your advantage now the next thing we’re going to do is create the custom landing page and make it so that’s the default landing page when anyone clicks to your Facebook fan page ur if you’re doing a PPC ad you can link it straight into a landing page that’s going to convert better for you so we’re going to go type in in the search bar up here static iframe a custom icons see this is the one I like to use right here static pipe frame HTML tab custom icons so go ahead and click that install page tab right here and we’re going to choose page I love surfing and it’s going to load on me

real fast really slow actually and you’re going to add static iframe tab to your fan page okay so we’re back at I love surfing and in a second here once it loads this refresh it real fast alright see this welcome tab right here this is where we’re going to get started okay so you’re going to want ahead go ahead and enable this top one Facebook fan gate bug and down at non fan page source click HTML so this is the landing page section where your people who aren’t already fans of your page you’re going to see it so you want to show them something different than your actual fans this is what’s called a reveal page so we’ll get back to that in a sec but now we’re going to go ahead back into picasa 3 and we’re going to create another collage with something a little different and let’s go to surf photos ok sir photography portfolio and I’m just going to choose a few different photos that I took these are all photos that I took in Hawaii i lived in hawaii for four years and there’s pretty good times let’s say that’s the good one that’s a good one not one this one this one let’s get this one right here and that one so let’s create another collage oh and we’re gonna sit yeah there we go great collage and this is going to be your main content so you’re going to want to select basically 500 x 800 is usually the best width and I like to make it white that way it kind of blends in with the back of facebook and you can basically kind of make these however you want it just make them so they actually are in the frame there then we actually put them down here so we have a little space to write about the page and what it’s all about let’s make it like a nice little collage here make this one a little bigger all right so let’s create that collage would create here okay so we got here and we’re going to add some text to this and this is where you’re going to try and basically connect with your audience so just put whatever you want in here i’m going to put i I’m Brad and I’m gonna surf a Pollock but realistically this is where you want to put really kind of explaining yourself what you do and why people should be liking your page and I can make this as big as it one right there and click apply and we’re going to export this as we’re going to change it to 800 because we want our longest side 200 and we bar gotta say she oh right to where the other size cabbages but you want it to be on facebook so right here change that to 800 and then we’re going

to name this I love surfing landing page and export so that’s going to explore alrighty so we’re going to head over to photobucket com photo but is a great service and we’re going to upload that landing page that we just made so you click on this green button if you don’t have an account just sign up for an account this is another free service that you can use alright so we’re going to click select photos and videos to upload you and we’ll go ahead and select our I love surfing landing page picture so let’s click on that click on that and it’s going to upload I like what photobucket did with their advertising it shows you a little ad right when you’re uploading your photos so you actually want to watch it sometimes pretty smart does smart smart people okay so wait for that to load real fast and click view album alright so we have our photo right here and when the time comes to upload it to your landing page we’re just going to click on this HTML code and that will copy it and we’ll paste it in this section right here this is your non fan page section but before we do that we’re going to basically make a little banner a call to action to make people click the like button so we’re going to give them something they want to like a gift for liking the page so let’s head back over to picasa and i believe i already have something kind of setup that’ll work alright so i’m going to click on this one and then just going to change this bunch right here we’re going to change this to click like for click like to see the coolest sir clip ever and let’s make that a little bigger move it over here move this over a little bit and we could like change the font and stuff but I want to keep this video short so click apply export this is 500 because the width is 500 500 x 50 pixels and click like whoa so we’re going to save this alright and we’re going to go back to photobucket and upload that one alright so click select photos and videos and we’re going to go back to desktop and we’re going to search for the click like okay so it’s going to be click like lobster click on that it’s going to upload click view album and this is what we want to be right on the top of the page so it’s going to be this one right here just click right where

the HTML code is so you know it says copied and then we’re going to go over here control C or ctrl V sorry or Apple V to paste the copied text the HTML so ctrl V and then we want to put a little BR underneath this which is break so you’re going to put back arrow then BR and then Lord arrow and let’s do a couple of these because i’m going to show you one of the coolest things ever so let’s go ahead and just click Save real fast i’ll show you what that looks like save settings right at the bottom and just scroll up make sure it says settings have been saved click view tab and once it loads is going to show the image that we just uploaded there okay so you see click like you’ll see the coolest surf clip ever and they’re going to click that and then it’s going to show them something else but what we want to do is make this a viral page to where whenever any of their friends or any other people like the page is going to show them that how many people actually like it and we’re going to make it say recommend so how we do that we’re going to go to edit info at this top section here go to resources and we’re going to go to use social plugins see this like button that’s what we’re going to put in there and click on link and we need to copy the URL of our actual page so I’m just going to open up another facebook hey drill fast time for a new computer and we’re just going to search for the page that we just created up here I love surfing we are and we’re going to click on the Welcome tab and copy this link right here because that’s where it’s going to go go back to this section here the like button and you’re going to paste the you are all right here and kept sup ctrl-v to paste and we’re going to go down a little bit we’re going to make the width 500 faces verb to display so we’re going to change this to recommend because it sounds a lot better when it says that these people recommend it instead of like it it’s a nice little trick for you there we’re going to click get code double click on that control C or Apple C to copy and then we’re going to head over to our page here click settings going to go back to this whole section here and we just click after the brakes control V or Apple V to paste and let’s click Save Settings now we’re going to view tab again so see how it says this little thing here people can either send it to their friends or groups or email addresses and send them a little message like hey check out this page I love it so much because it’s so cool or they can click recommend and that’s basically going to make them like the page so watch what happens when I click recommend I’m not going to post it to my facebook

cuz this is a test but now let’s go to the wall and see how it’s said that i liked it now so I’m just going to click on like just for the rest of this so I can show you the rest of what’s going on so let’s click welcome again and now we’re going to post where are our landing pages so click settings again go to flip and we’re going to copy the HTML from this photo the right here that we uploaded so just click on the photo click HTML code and so it till it’s as a copy so HTML Club you click that and we’re going to go back to the bottom section here scroll all the way down and then add two more actually add four more breaks because we’re going to have quite a few people that liked the page so we want to have a little room for that and then ctrl V or Apple V to paste and click Save again so now what we’ve got is our full on landing page whenever P up here all this top section is going to be filled with this person likes the page and I’ll show like a bunch of faces and it’ll say they all recommend this page so it’s pretty powerful and then you’ve got your whole landing page hi I’m Brad I’m a surfer holic just basically whatever it is it’s explaining what it is that they’re going to get and then if they click like they’re going to see the coolest surf clip ever so we need to make sure that we’re giving them the gift that we promise so what I like to do is thank them for liking the page first and I’ve already got a basically a little photo for that that I’ve already made it says thanks for the light right here thanks for the like so we’re going to copy the HTML on that one I made this photo in picasa as well super easy to make copy that and we’re going to paste it in this top section add a couple breaks and we’re going to YouTube already picked out the video i want to use and we’re going to scroll down a little bit here click the share button and people can either share facebook twitter google+ when you’re watching this video you could do me a favor and share it on all of these if you have an account i would help me out a lot for teaching you this stuff but you’re going to click right now on in bed for making your page and see how it’s 420 by 3 15 we need to make the width 500 click 500 and it will automatically change it up here so click on that control C or Apple C to copy and then we’re going to head to our HTML section control V or Apple V to paste and last but not least we’re going to add facebook comments underneath this little section so add a couple breaks here and let’s go over to this whole section here click back and it’s going to take us to the other social plugins and we want to this comments down comments 0 click on that and we’re going to happen another URL and we want to click view tab and we’re just going to copy this so ctrl C or Apple see if you’re a Mac user head back over to the URL part on comments let’s

change this to 10 on number of posts width at 500 color scheme light and then click get code double click that ctrl-c to copy and then we’re going to click on settings on our landing page here and we’re going to put this all the way at the bottom ctrl V like save changes again and you tab so now we’ve got our call to action for them to click like we’ve got our social proof of this is going to be full of people that actually like the page and and recommend the page we’ve got what our page is about with some nice photos and a collage and then once we click like we’re going to get to see the coolest surf clip clip ever so this could be any gift it could be a coupon code it could be a free ebook it could be whatever you want so now it says thanks for the like they get to watch this cool surfing clip they said you should watch this anyway it’s pretty pretty rad surfing clip here well man if that’s not a big wave I don’t know what is how big that is man so that’s definitely the coolest surfing clip I’ve ever seen because that way it looks like is about to kill the guy why would if you crash the thing’s huge anyways you’ve seen how cool the clip is and now what they’re going to do is they’re going to write on this comment section they’re going to write wow what a huge wave or actually what you should do is hey guys how did you like that huge wave crazy huh and that it’s going to post it to my facebook when I click comment so people can see that it’ll be shared on anyone’s page 2 comments on the photo which is going to bring more people to your fan page so what we really need to remember is this is going to be your default landing page so let’s set that up real fast before we go and then we’ll head into inviting your friends and how to make that easier so go to manage permissions and then you’re going to click on default landing tab right here and you want that to be as welcome click Save Changes and now you’re your page is basically done you’ve got your full and landing page this is all going to get a bit once you have it for a couple days and you get some fans and you got your wall section you’ll want to go ahead and post some photos and cool stuff on your wall but let’s go ahead and show you guys how to invite all your friends at once as you can see when I click invite all friends it’s going to come up with this select all button so if I click click select all it just does all at once instead of happening to basically go through and click on every single one like that that I mean so i’ll show you how i did that you’re going to go to google com and if you don’t already have google chrome it’s basically just another browser it’s a very good and I like to use it quite a bit favorite most visited websites and stuff like that we don’t want to see if Adsense right now you’re just want Google okay so if you haven’t already downloaded google chrome you’ll need google chrome to add this extension so just type in google chrome download that and then you’re going to

go to google chrome extensions and you’re going to type in this top search bar here facebook invite all and it’s going to be this facebook super select all click that i’ve already downloaded it so it says added to chrome but you’re going to download that and then that’s how you’re going to see the Select All button and you can actually invite as many friends as you want you can search by like what city they’re in and then say you only want to select like 50 people it you just type in 50 right there and I’ll select 50 so super cool tool to use everything I’ve showed you in this video is free I hope that helped out I go ahead to online marketing chimp actually go to Brad Scott online marketing champ calm and you’ll see another facebook landing page go ahead and click like share it with your friends recommend it I’ll be posting tons more helpful tips here on YouTube with facebook marketing Twitter marketing YouTube marketing and I’ll even go in and show you guys how to do split testing with pay-per-click ads on Facebook and i’ll show you how i got my cost per click down to its running around nine to eleven cents per click right now which is absolutely cheapest dirt for advertising so you guys have a great day this is brad scott with online marketing champ com signing out go ahead and click like on this video comment on it and post a video response if you guys have any questions thanks a lot guys we’ll see you next time you